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About this sound

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A loud, distorted earrape version of former Taiwanese president Ma Ying-jeou coughing, used as a jarring jump-scare and reaction sound in meme edits.

This clip takes a short cough from Ma Ying-jeou and blows it up into full earrape, so the familiar throat-clearing burst arrives suddenly, harsh, clipped and much louder than expected. The original cough is still recognisable underneath the distortion, but the boosted volume and crackling edges turn a mundane human sound into something deliberately uncomfortable and funny. Played at full volume it startles listeners, cuts through a quiet scene and instantly signals that a joke is about to land badly on purpose. That shock value is exactly why creators reach for it rather than a clean cough.

Ma Ying-jeou is a Taiwanese politician who served as president of the Republic of China from 2008 to 2016, and his public appearances made his voice and mannerisms widely recognisable in Taiwan and across Chinese-language internet culture. This soundboard clip isolates one of his coughs and pushes it through heavy earrape distortion, a style of meme audio that deliberately maximises loudness and clipping for comic shock. Shared under its Chinese title, it survives as a niche reaction sound because the contrast between a formal political figure and an absurdly loud cough is instantly funny.

Pro Tip for Usage

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Drop it on a hard cut after a calm moment, then cut the audio immediately so the blast does not linger. Pair it with a zoom or shocked face, and use it only once per video because a second blast loses its surprise.

Use Cases

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  • Startling a friend during a quiet gaming stream.
  • Punctuating a failed joke in a meme compilation.
  • Interrupting a serious political clip for comedy.
  • Waking up viewers after a slow video intro.

Frequently Asked Questions

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What is the Ma Ying-jeou cough earrape sound?
It is a short, heavily distorted clip of former Taiwanese president Ma Ying-jeou coughing, boosted until it sounds harsh, clipped and much louder than a normal cough. Creators use it as a sudden shock or joke sound in meme videos.
Who is Ma Ying-jeou?
Ma Ying-jeou is a Taiwanese politician who served as president of the Republic of China, based in Taiwan, from 2008 to 2016. He is widely recognisable in Chinese-language media, which is why clips of his voice circulate as memes.
Why is this cough clip used in memes?
The humour comes from contrast and volume: a formal political figure produces an ordinary cough, then earrape distortion makes it absurdly loud and jarring. That surprise works well for jump scares, failed jokes and abrupt interruptions.

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