NBC logo

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The iconic NBC chimes and logo sting from the American television network, used to introduce broadcasts and parody classic TV sign-offs in videos and memes.

The NBC logo sound is the network's famous three-note chime, G, E and C, played on bright, bell-like tones that rise and resolve cleanly over a few seconds, often followed by a short orchestral flourish. It instantly signals television itself, conjuring Saturday night broadcasts, news openings and station identifications from decades of American TV. Hearing it gives a clip an instant sense of authority and nostalgia, as if a major network is about to present something important, which is why creators use it to frame announcements, fake news segments and dramatic reveals with a knowing, retro wink.

The NBC chimes date back to the network's early radio era, when the three-note sequence was used to signal station identification and cue affiliate stations before programmes. When NBC moved into television, the same chimes carried over to TV idents and programme openings, becoming one of the most recognisable audio logos in American broadcasting. Clips of the ident now circulate online as a shorthand for old-school television, news and corporate polish, which keeps the sound in regular use in edits, parodies and nostalgic compilations decades after its debut.

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What is the NBC logo sound?

It is the NBC network's three-note chime, G, E and C, played on bright bell-like tones and used as the audio logo that introduces NBC radio and television broadcasts.

Where does the NBC logo sound come from?

It comes from NBC, the American broadcast network, where the chimes were originally used for station identification in radio before being carried over to television idents and programme openings.

Why do creators use the NBC logo sound in videos?

Creators use it to instantly signal television, news or a big announcement, adding authority, nostalgia or comedy when they frame a reveal, fake broadcast or retro-styled edit.