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BUSS IT

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The Buss It sound from Erica Banks' viral TikTok challenge, used for glow-up transitions from casual outfits to full glam looks and confident edits.

This is the short, punchy excerpt from Erica Banks' Buss It that powers the famous TikTok transition. It opens with a smooth, laid-back build before the bass drops and Banks delivers the hook in a confident, playful rap flow, turning an ordinary moment into a reveal. The beat is bold and club-ready, with a swagger that makes the listener expect a dramatic change of outfit, attitude or setting. Creators use it as a cue for the camera to cut, the lights to change or a new look to appear, because the sound itself feels like a switch being flipped.

Buss It is a song by American rapper Erica Banks, released in 2020 and later popularised by a TikTok challenge in early 2021. In the trend, creators filmed themselves in plain clothes before dropping into a glamorous outfit as the beat changed, a format that spread quickly across TikTok, Instagram Reels and YouTube Shorts. The challenge helped push the song into wider mainstream attention and turned its hook into shorthand for confidence and transformation, which is why editors still reuse the short clip for reveals today.

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What is the Buss It sound?

It is a short excerpt from Erica Banks' song Buss It, best known from the TikTok glow-up challenge where creators switch from casual clothes to a glamorous look when the beat drops.

Where did the Buss It trend start?

The trend started on TikTok in early 2021, after users began pairing the song's beat change with before-and-after outfit transformations. It then spread to Instagram Reels and YouTube Shorts.

How do creators use the Buss It sound in edits?

Creators place the beat drop on the exact moment of a reveal, such as a new outfit, makeup look or setting. The setup stays quiet first, then the cut lands with the hook for a confident effect.