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Classic Hershey Kisses Bells Commercial

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About this sound

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The classic Hershey Kisses Christmas bells commercial jingle, with handbells playing We Wish You a Merry Christmas, used for holiday videos and festive memes.

The sound is the familiar Hershey's Kisses Christmas commercial, where a row of chocolate kisses shaped like handbells rings out the opening notes of We Wish You a Merry Christmas. Each kiss strikes its note in turn, creating a bright, tinkling melody that is instantly recognisable even without the picture. It feels warm, nostalgic and festive, instantly signalling the start of the holiday season for many viewers. The short, cheerful tune works as a gentle seasonal cue, bringing a smile and a sense of childhood Christmas mornings to any clip it appears in.

The Hershey's Kisses bells commercial first aired in 1989 and has returned almost every Christmas season since, making it one of the longest-running holiday adverts in the United States. In the ad, Hershey's Kisses arranged like handbells perform We Wish You a Merry Christmas, ending with a single kiss ringing alone. Its simple, wordless melody and annual return turned it into a seasonal ritual for viewers, and clips of the audio now circulate online as shorthand for Christmas nostalgia, festive anticipation and the start of December.

Pro Tip for Usage

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Drop the bells over a gift reveal or tree lighting, letting the melody play without voices over it. Pair it with a slow zoom, and avoid cutting it mid-phrase, since the charm is hearing the full opening.

Use Cases

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  • Adding festive cheer to a Christmas gift reveal video.
  • Soundtracking a holiday baking or decorating montage.
  • Opening a seasonal vlog with nostalgic Christmas charm.
  • Punctuating a funny holiday meme about chocolate cravings.

Frequently Asked Questions

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What is the Hershey Kisses bells sound?
It is the audio from Hershey's Christmas commercial in which Hershey's Kisses shaped like handbells ring out We Wish You a Merry Christmas. The short jingle is wordless, bright and instantly associated with the holiday season.
When did the Hershey Kisses Christmas bells commercial first air?
The commercial first aired in 1989 and has been shown during the Christmas season in most years since. Its longevity and annual return are a large part of why viewers recognise it so quickly.
How do creators use the Hershey Kisses bells sound?
Creators use it to signal Christmas, nostalgia or a festive reveal, often at the start of a holiday video or over a gift, decoration or baking scene. It works best when the melody is left clear and uncluttered.

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