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A short clip of Jay-Z and Alicia Keys singing about New York, taken from their city anthem and used in edits, travel videos and hype moments.

This short clip captures the soaring, celebratory moment from Jay-Z and Alicia Keys' New York anthem, with Alicia Keys' powerful vocal rising over a grand piano-driven backing. In just over three seconds, it delivers the unmistakable feeling of arriving in a city that never sleeps, confident, bright and larger than life. The sound is instantly recognisable even without the full song, which is why it works so well as a punchline or opening hook. It adds instant scale and excitement to a video, turning an ordinary arrival, reveal or skyline shot into something that feels cinematic and triumphant.

Empire State of Mind, released by Jay-Z featuring Alicia Keys in 2009, became an anthem for New York City almost immediately, with its chorus celebrating the city in broad, uplifting terms. The track topped charts and became a staple at sports events, celebrations and city showcases, and short clips of its vocal hook later spread across video edits and social media. It remains a shorthand for ambition, arrival and city pride, which is why creators still reach for it whenever a moment needs to feel big, bold and unmistakably New York.

Consejo profesional de uso

Drop it right on the cut to a skyline or airport arrival, and let the vocal land before any dialogue starts. Keep it uncut and loud for maximum impact, and avoid layering it under narration, which buries the hook that makes it work.

Casos de uso

  • Celebrating a first trip to New York City.
  • Opening a travel vlog with a skyline reveal.
  • Soundtracking a big city arrival montage.
  • Hyping up a night out in Manhattan.

Preguntas frecuentes

What is the New York sound?
It is a short audio clip of Jay-Z and Alicia Keys' New York anthem, centred on its soaring city chorus. Creators use it as a quick hook for travel edits, arrivals and celebratory moments rather than playing the full song.
Where is the New York sound from?
It comes from Empire State of Mind, the 2009 song by Jay-Z featuring Alicia Keys. The track was written as a tribute to New York City and became one of the most recognisable city anthems in popular music.
How can I use this New York clip in a video?
Place it over a skyline reveal, airport arrival or first look at Manhattan, and let the vocal play cleanly before dialogue or other music enters. It works best as a short opening hook or a celebratory transition.

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